ayesha liaqat
Paid Media Specialist & Social Media Manager
Available NowAnyRemote
About
Results-focused Paid Media Specialist with 2+ years of hands-on experience managing and optimizing Google Ads and Meta Ads campaigns for service-based businesses. Skilled in lead generation, conversion optimization, and campaign analysis with strong ability to improve ROAS and CPA across multiple client accounts simultaneously.
Skills
Google AdsMeta AdsLead GenerationSearch AdsDisplay AdsPerformance MaxFacebook AdsInstagram AdsConversion OptimizationAudience TargetingRetargetingKeyword ResearchAd CopywritingA/B TestingGoogle Analytics 4GA4Looker StudioMeta Ads ManagerCPA TrackingROASCTRCPLGoogle Keyword PlannerMeta Business SuiteAI-Assisted OptimizationSmart BiddingAdvantage+Competitor ResearchCanvaMS Office
Experience
Paid Media Specialist & Social Media Manager
Honey Brand
Jan 2024 - Present
Social Media & Paid Ads Manager
Szera Real Estate
Jun 2023 - Dec 2023
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