Sadya Ayub

Assistant Brand Manager

Available NowFull-timeRemote

About

Social Media Strategist and marketing professional with 8+ years' experience building brand presence across Instagram, Facebook, and LinkedIn for FMCG, entertainment, healthcare, and media brands. Skilled at pairing content strategy with market research, PR, and BTL activations to turn insight into engagement.

Skills

Social Media StrategyContent MarketingBrand PositioningMarket ResearchConsumer ResearchPR & Media RelationsBTL ActivationsCampaign ExecutionA/B TestingContent CalendarsInstagramFacebookLinkedInBrand ManagementDigital Marketing

Experience

Assistant Brand Manager
DKT Pakistan
January 2026 - Present
Marketing Research Analyst
AA Joyland
August 2025 - January 2026
Brand & Content Strategist
Infinite Wellness PK
June 2024 - July 2025
Assistant Marketing Manager
Cinepax Cinemas
November 2017 - March 2020
Marketing & Sales Coordinator
Danpak Foods
January 2017 - October 2017
Sales Executive
Aaj News
January 2016 - December 2016

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