Naba Malik

Insights Executive, Business Performance

Not AvailableFull-timeRemote

About

Data-driven insights professional with 4 years of experience across retail and FMCG, currently at Sainsbury's delivering high-visibility business insights to senior leadership. Skilled in connecting multiple data sources, commercial storytelling, and translating complex performance data into clear narratives for strategic decision-making. Master's graduate with Distinction from University of Liverpool, specializing in Big Data and Business Analytics.

Skills

Power BISQLKantarCircanaMintelTableauAdvanced ExcelCommercial storytellingData visualizationPyramid dashboardsTV ads planningCampaign evaluationMarket analysisBusiness analyticsFocus groupsSocial listeningSurveysChatGPTGeminiAI-assisted insight generation

Experience

Insights Executive, Business Performance
Sainsbury's
March 2023 - Present
Insights Analyst, Category Performance
Premier Foods
June 2023 - February 2026
Researcher
Tonic Agency
February 2022 - June 2022

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